Six Cities. Six Rivalries. One Unforgettable Week.
The 2025 Lucky Rebel Rivalry Tour crisscrossed the nation from Thanksgiving through the first weekend of December, bringing fans together at partner bars and venues to celebrate the most heated matchups in sports.
From the frozen Midwest to the Sunshine State, from Steel City to Beantown, Rebels showed up ready to claim their territory and defend their favorite teams until the last yard.
By the time the final whistle blew on Monday Night Football, we’d handed out nearly 5,000 pieces of merch—shirts, hats, playing cards, koozies, rally towels, posters and plenty of memories. Here’s the complete rundown of an electric week on the road.
Detroit: Hell Is a Cheesehead
Packers 31, Lions 24 — Thanksgiving Day, November 27
The tour kicked off on Thanksgiving at Thomas Magee’s– stone’s throw from Ford Field—where Lions faithful packed in starting at 8am with high hopes for a statement win. Signs proclaiming “Detroit Is Rebel Territory” and “Hell Is a Cheesehead in Detroit” lined the bar as fans took down Touchdown Shotsskis and gathered around the screens with buckets of Lucky Rebel Club beers.
Green Bay jumped out to a 17-14 halftime lead, but the Lions kept it close after David Montgomery punched one in from a Wildcat formation. Jordan Love was sharp throughout, tossing four touchdown passes—including clutch fourth-down strikes to Dontayvion Wicks and Romeo Doubs. Wicks finished with six catches for 94 yards and two scores.
Micah Parsons terrorized the Lions’ offense with 2 and a half sacks, and Green Bay sealed the win by converting a gutsy fourth-and-short on the final drive to run out the clock. Despite the loss, Detroit’s Rebels showed why rivalry week is special—the energy never dipped, even as the Packers improved to 8-3-1.
The watering hole’s own doorman might have been the happiest person in the building after scoring a shirt, some koozies and a stack of Lucky Rebel posters—word is there’s definitely going to be a home bar somewhere in the city decked out in full Rebel gear for years to come.
Tempe: Forks Up, Wildcats Down
Arizona 23, Arizona State 7 — Friday, November 28
The Duel in the Desert brought Sun Devil faithful to Duke’s Sportsbar for a bitter border war with Big 12 title implications. The bar was draped in maroon and gold, with “Tempe Is Rebel Territory” and “Hell Is a Wildcat in Tempe” signage setting the tone.
Mobile LED trucks circled the streets blasting “Forks Up” and “Raised to Cheer Against the Wildcats” while fans gathered for pregame festivities. Unfortunately for the home crowd, Arizona’s defense had other plans.
The Wildcats forced five turnovers, including three Jeff Sims interceptions, and held ASU to just 214 total yards. Noah Fifita threw for 286 yards and a touchdown, and Arizona’s balanced attack controlled the clock with over 40 minutes of possession. The 23-7 upset spoiled Arizona State’s hopes for a repeat Big 12 title and sent the Wildcats into the offseason with bragging rights in the rivalry.
Gainesville: Welcome To Chomp City
Florida 40, Florida State 21 — Saturday, November 29
The Swamp was electric as more than 3,000 Gator fans made a stop at our Gainesville activation for the annual showdown with the Seminoles. Orange and blue dominated the scene. Lucky Rebel Club’s call to arms “Gainesville Is Rebel Territory” and “Chomp Chomp” signs filled the patios, and the energy was palpable from morning tailgates through kickoff.
Florida’s Jadan Baugh put on a show for the ages, rushing 38 times for 266 yards and two touchdowns in a performance that had fans doing the Gator Chomp all night long. DJ Lagway added three passing touchdowns, and the Gators dominated time of possession with nearly 35 minutes on offense.
Florida State’s Tommy Castellanos threw for 240 yards and two scores, but it wasn’t enough to overcome a Florida defense that forced two turnovers. The 40-21 victory gave the Gators their fourth home win of the season and sent the Rebel faithful home with smiles across the Sunshine State.
Ann Arbor: Flush Ohio
Ohio State 27, Michigan 9 — Saturday, November 29
The Game brought Lucky Rebel to Monty’s Public House in Ann Arbor for the most storied rivalry in college football. Snow fell all afternoon as Michigan fans flooded the bar in maize and blue, with “Ann Arbor Is Rebel Territory,” “Go Blue” and “Hell Is a Buckeye in Ann Arbor” signage on full display. The faithful showed up despite the weather.
The atmosphere was tense from the opening kickoff as fans hoped to defend The Big House against top-ranked Ohio State. Sadly for the home crowd, Julian Sayin and the Buckeyes were too much to handle. Sayin threw for 233 yards and three touchdowns; including a 35-yard strike to Jeremiah Smith and a 50-yard bomb to Carnell Tate while Bo Jackson rumbled for 117 rushing yards.
Michigan’s freshman quarterback Bryce Underwood threw for just 63 yards and an interception as Ohio State’s defense held the Wolverines to only 163 total yards and nine first downs. The 27-9 victory sent the Buckeyes to the Big Ten Championship undefeated, while Michigan’s Rebels drowned their sorrows but never lost faith in the maize and blue.
On the bright side, there are definitely going to be a couple Lucky Rebel Club shotskis making various appearances at some Michigan Ice Hockey League events in the coming years.
Pittsburgh: Black and Gold Forever
Bills 26, Steelers 7 — Sunday, November 30
Steel City turned out in full force as the Steelers hosted the Buffalo Bills, and Home Run Harry’s was packed to the rafters for the AFC showdown. “Pittsburgh Is Rebel Territory,” “Hell Is a Buffalo in Pittsburgh” and “Let’s Go Steelers” banners covered the walls as the black and gold faithful gathered for battle.
Unfortunately, Josh Allen and the Bills had other plans. Buffalo’s defense forced a fumble that Christian Benford returned for a touchdown to open the second half, and James Cook III dominated on the ground with 144 rushing yards on 32 carries. Allen added a rushing touchdown of his own, and the Bills controlled time of possession with nearly 42 minutes on offense.
Aaron Rodgers who was playing hurt and left the game and the Steelers managed just 166 total yards as Pittsburgh fell to 6-6 on the season. Despite the tough loss, Steeler Nation’s loyalty never wavered. The chants of “Here we go Steelers” echoed through the streets long after the final whistle.
Boston: Go Pats
Patriots 33, Giants 15 — Monday, December 1
The tour closed out at Sidelines in Boston for Monday Night Football as the surging Patriots hosted the struggling Giants at Gillette Stadium. “Boston Is Rebel Territory,” “Hell Is a Giant in Boston” and “Go Pats” signs decorated the venue as New England fans celebrated a remarkable turnaround season.
Drake Maye continued his stellar rookie campaign with 282 passing yards and two touchdowns, while Marcus Jones electrified the crowd with a 94-yard punt return for a score in the first quarter. The Patriots jumped out to a 30-7 halftime lead and never looked back, cruising to a 33-15 victory that made them the first team in the NFL to reach 11 wins.
Giants rookie Jaxson Dart showed flashes with 139 passing yards, but it wasn’t nearly enough against New England’s dominant performance. For Patriots fans, it was the perfect ending to an incredible week of rivalry football.
Until Next Time Rebels
From Thanksgiving turkey to Monday Night Football, the Lucky Rebel Rivalry Tour proved once again that nothing unites fans quite like deeply hating your rival. Six cities, six venues and thousands of passionate Rebels showed up to declare their loyalty.
Whether celebrating victory or drowning defeat, the Lucky Rebel community brought the energy every single night. Until next year Rebels. Rivalry never felt so good.
If you want to know where we’ll be next? Follow us on social media and you’ll be the first to know.
